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Unlock Actionable Insights with Flashpanel

Research Panels

Bespoke Surveys

Insight Solutions

Partner Ecosystem

Flashpanel is a premium, mobile-first insights community platform that empowers researchers and brands to conduct high-quality market surveys quickly, accurately, and affordably. We help you transform complex data into actionable strategies that drive growth and innovation.

What can we do for you

Research and Insights Solution examples

Our range of research solutions cater to your specific needs, providing actionable insights for every business challenge.

Attitudes & Needs

OBJECTIVE

Understand the needs and attitudes of your current and potential customers.

OUTCOME AND BENEFITS

Improved understanding of consumer needs for strategic product decisions.

Once-Off

Brand Equity

OBJECTIVE

Track your brand awareness and equity over time.

OUTCOME AND BENEFITS

Enable better brand positioning and marketing decisions.

Quarterly

Campaign Evaluation

OBJECTIVE

Understand how successful your marketing campaigns are.

OUTCOME AND BENEFITS

Gain insight into the ROI for above-the-line campaigns.

Pre and Post Campaign

Customer Satisfaction

OBJECTIVE

Understand customer satisfaction levels and service aspects critical to overall satisfaction.

OUTCOME AND BENEFITS

Track customer satisfaction over time and improve services.

Quarterly

Customer Segmentation

OBJECTIVE

Understand the different segments of consumers in your target market.

OUTCOME AND BENEFITS

Design tailored products and marketing for various segments.

Once-Off

Marketing Effectiveness

OBJECTIVE

Understand the effectiveness of your overall marketing efforts.

OUTCOME AND BENEFITS

Prioritize spend on effective communication channels.

Bi-Annually

Product Testing

OBJECTIVE

Test product concepts and understand market reception before launch.

OUTCOME AND BENEFITS

Ensure product-market fit with valuable feedback.

During Product Conceptualization

Pricing Evaluation

OBJECTIVE

Understand price sensitivity for your products.

OUTCOME AND BENEFITS

Optimize pricing strategies based on market response.

After Product Conceptualization

Market Discovery

OBJECTIVE

Understand market size and opportunities for growth.

OUTCOME AND BENEFITS

Identify growth prospects and market models.

Once-Off
SilverstoneCIS Racer

Award Winning Digital Service Team

Unleash Your Brand's Super-Powers with Game-Changing Insights...

Research Panels

Bespoke Surveys

Insight Solutions

Partner Ecosystem

SilverstoneCIS (Creative Interactive Solutions) delivers game-changing customer experience and mobile-first omni-channel engagement platforms in partnership with disruptors; fast-tracking digital business, marketing innovation and transformation at scale worldwide.

Our Target Audiences

Who We Can Reach

FlashPanel adjusts its methodology to engage with the following key audience types. We also have existing panel members in each of these segments.

Consumer Audience

Consumers

Understand your consumer's needs, behaviors, and preferences to enhance product-market fit.

Students Audience

Students

Engage with the student population to understand their preferences and future career expectations.

Business Audience

Business Decision makers

Engage with businesses to deliver valuable B2B insights for enhanced market strategy with business decision makers.

Employee Audience

Employees

Gather feedback from employees to improve engagement, satisfaction, and organizational performance.

Citizen Audience

Citizens

Connect with communities to gather vital insights into societal needs and public sentiment.

Own Customer Audiences

Your Own Customers

Gain insights into your own customer base to strengthen loyalty and optimize offerings. Closed loop no data leakage.

Affluent Audiences

Affluent Individuals

Gain valuable insights into the preferences, behaviors, luxury spend and investment habits of affluent individuals to better serve this exclusive market segment.

Unlock Deep Insights into South Africa's Top 30% Market Segment

BrandMapp provides detailed insights into the most economically active South Africans, covering 12.8 million adults.

BrandMapp 2023 Statistics
BrandMapp 2023 Statistics

Industry Solutions

Explore Solutions Tailored to Your Industry

Choose your industry below to see how Flashpanel can address your specific challenges. Our solutions are designed to help businesses from Retail to Media thrive with actionable insights.

Retail

Struggling with low conversion rates or inventory issues? Discover how Flashpanel helps retailers personalize marketing efforts and accurately forecast demand.

FMCG

Need to keep up with evolving consumer trends? See how Flashpanel provides insights into behaviors and preferences to drive growth in the FMCG industry.

Events

Facing challenges in boosting attendance and engagement? Find out how Flashpanel helps event organizers tailor experiences that resonate with attendees.

Media

Looking to increase content engagement and advertising revenue? Explore how Flashpanel enables media companies to deliver content that truly connects.

Telcos

Struggling to deliver personalized services and reduce churn? Flashpanel offers insights to help Telcos create targeted offers and improve customer retention strategie

Marketplaces

Want to optimize your platform's buyer and seller dynamics? Discover how Flashpanel helps Marketplaces improve engagement, trust, and transaction flows.

Education & Training

Need to understand student needs and improve engagement? See how Flashpanel helps educational institutions tailor their offerings for better student success.

Finance

Looking to understand customer spending behaviors or improve financial product offerings? Flashpanel helps financial institutions make data-driven decisions.

SMEs

Want to scale your business efficiently? Flashpanel provides small to medium enterprises with insights on how to optimize operations and grow their customer base.

Platforms

Building and scaling a tech platform? Flashpanel provides essential data and user feedback to help platforms innovate and stay ahead of the competition.

Online Commerce

Struggling with cart abandonment or low sales? See how Flashpanel helps online retailers boost conversion rates and optimize the customer journey.

Influencers & Creators

Looking to grow your brand and increase engagement? Flashpanel helps influencers and content creators gain insights into their audience and maximize reach.

Incentivizing Respondents

Our incentive strategies include...

Instant airtime or data

Digital vouchers

Lucky draw prizes

Flash Coin virtual currency

Cash or loyalty points

Insight feedback

FlashPanel offers a range of flexible incentive options to maximize respondent engagement and ensure a high-quality sample.

Turnkey Managed Service

We'll guide and support you all the way...

You will be assigned an experienced research manager to assist you throughout the process - ensuring that the research outcomes match your business objectives.

Consult

Brief

Objectives

Solution Options

Audience Alternatives

Business Case

Design

Objective Mapping

Sample Design

Survey Design

Incentive Strategy

Media / Recruitment Plan

Messaging & Journey Design

Execute

Test & QA

Media Activation

Recruitment

Monitor & Manage

Optimize & Re-align

Incentive Distribution

Analyse

Clean, QA & Export Data

Build Crosstabs and Tables

Generate Insights

Produce Presentation

Dashboard for Always-On / Trending Solutions

Why Mobile-First?

Mobile-first research provides numerous advantages for market research...

Quick to deploy

Reaches largest audience

Targets any demographic

Flexible & user-friendly

Cost-effective & efficient

Offers superior reliability

Nothing Gets You Closer than Mobile!